Mercyview Church, located in Tulsa, approached me with a vision to revitalize their brand identity to better reflect their inclusive community and goal to equip individuals, families, and communities to be formed in the gospel to the glory of God.

My approach aimed to honor the church's rich history while infusing a contemporary aesthetic to attract a broader audience that lives in the midtown area.

The direction they wanted was a combination logo, a cross that somehow incorporated the letter M and a modernized color palette that stays away from their previous kelly green.